Rob is an outsider to the wine industry, having spent the first 10 years of his career working in finance. Rob held various positions overseeing FX sales teams across Europe. His experience involves managing and leading sales efforts, developing key client relationships and business development strategies. He speaks fluent Russian, French and, of course, Italian. 

When in Rome is his big chance to redeem himself for his past sins, building a business whose mission is to decarbonise the wine industry. Rob has helped build When in Rome into one of the UK’s leading sustainable wine brands – B Corp certified and the only UK wine brand to publish the climate impact of all of its products online and on the consumer packaging.