With the updated Nutrient Profiling Model ('NPM') on its way, the UK is about to change how it judges food. NPM 2018 will affect which products can be promoted, where they sit in store, and where manufacturers invest. Defining "healthy" now matters more than ever to all businesses across the food system.
Our new White Paper, produced in partnership with Groupe Bel and with contributions from Tesco, Bramble, Modern Baker and the British Nutrition Foundation, asks whether a single score can ever tell us what healthy really means.
